Web-to-print has been established in the events world for some time, being used to print promotional flyers, business cards and advertising banners.
The customer uploads a standard print file and orders a printing service from his supplier via a website. He then receives his finished output, printed on his selected media e.g. paper, synthetic material, carton, board etc. In terms of printing self-adhesive labels on a roll, web-to-print is becoming a real challenge due to the complexity of formats, range of materials, cut-outs and designs, and the increasing use of personalisation.
The need to streamline internal production processes led the company to focus on e‑commerce.
The company 5 Sept Etiquette, based in Courthézon in France’s Vaucluse region, is renowned for its knowledge, expertise and experience in printing self-adhesive labels on rolls. Fully conversant with the challenges involved, it has revolutionised the entire process and introduced a new web-to-print service for its customers. Today, using web-to-print to create labels, the only limit to the customer’s creativity, is his imagination!
The need to streamline internal production processes led the company to focus on e-commerce. And as a result, this has allowed the sales and marketing teams more time to devote to promoting high ‘added value’ printing solutions and customer service.
In March 2017, the company set up the 5 SEPT DIRECT.com website so that their customers in the agri-food, cosmetics and wine producing industries could start ordering their labels online. Open for business 24/7, this easy-to-use, responsive website gives customers greater autonomy. It enables automated order management and processing allowing customers to manage their own orders, and benefit from quicker deliveries whilst also saving up to 40% on the cost of the labels. The entire process has been simplified with everything being done online from quoting, to proofing and delivery, resulting in no more transcription errors.
In February 2018, the company launched YETIQ.PRO, a new website for ordering adhesive labels